http://abcnews.go.com/Technology/facebo ... voXtpgTtaUQuote:
An Israeli entrepreneur has legally changed his name to Mark Zuckerberg in order to goad the founder of Facebook and his company into suing, thereby raising his own company's profile.
The man, whose birth name is Rotem Guez, offers a service that sells Facebook "likes," artificially driving traffic to advertisers on Facebook who buy his service. That is a violation of Facebook's terms of service, and the company's lawyers have sent him two cease-and-desist letters.
So Guez, a 32-year-old father of two, walked into Israel's Interior Ministry two weeks ago to have his name officially changed. He now has the ID and passport to match his new identity.
Hilarious - and it just might work for him.