Mns wrote:
Restaurants are incredibly dangerous to start up, especially if you have no background in culinary and/or hospitality.
QFT. Not that I doubt your abilities Jubber...it's just that, as your pal, I want to make sure you have a firm grip of all the business factors that need to be in place.
To me, the Menu, while important, is a rather small part of all the things you need to think about. Elements such as location, marketing, financing, and labor can doom a restaurant just as easily as a bad menu can.
That being said, if you're going for a generic restaurant/bar, I think you should have the basics (hamburgers, fries, club sandwiches, a few salads [for any vegetarians])
HOWEVER
What will really make your restaurant successful is if you're able to differentiate yourself from all the other random restaurant bars that are out there.
Fake irish pub restaurant? Been done.
BBQ style? *yawn*
Tailgate style food? *ZzzzZZZzzzzZZZzz*
What you need to do sir, is find what us marketing nerds call a "blue ocean"
http://en.wikipedia.org/wiki/Blue_Ocean_Strategy
Uncharted territory. You can have a few standard items, sure. But you need a dish that makes people want to go out of their way to come check out YOUR restaurant.
Case and point, there's this awesome local pub-type restaurant in Philly called McNally's.
http://www.yelp.com/biz/mcnallys-tavern-philadelphia-2
They are pretty standard, hole-in-the-wall pub/restaurant, except for one item. They sell a sandwich called "The Schmitter"
http://eatcharmcity.blogspot.com/2008/0 ... ss-on.html
It's so popular that they sell it at Phillies games.
That's the kind of thing you need if you want to be really successful, imo.